Kaizen Creative Partnership

Evidence-driven brand discovery that yields real, usable results.


Discover your brand.

Brand position
Brand story
Brand attributes
Brand supports
Marketing claims.

We deliver research-driven brand discovery in the form of practical, usable documents so that you can focus on effective growth.


Get in Touch.

We want to help discover and activate your brand. Connect with us today.

Who do we work with?


We work with clients in many industries.



What is it like working with Kaizen?



Kaizen approached our competitive assessment ask in a unique and comprehensive manner. They enabled our teams to clearly understand how other companies approached their respective partner programs and most importantly, distilled the key elements from each program. Kaizen provided these distilled elements in the form of pointed recommendations and enhancements, which enabled us to eliminate costly inefficiencies and greatly improve the overall partner experience.
— Scott Spagnola, Marketing Manager, Microsoft
Kaizen approaches brand discovery from a scientific perspective, eliminating personal feelings and opinions. They have a proven formula that helps bring the true brand essence to life consistently across all channels.

Working with Kaizen over the years has been invaluable on so many levels. Kaizen taught me the key to startup success - a detailed and executable marketing plan. The reason why their plans work is because they never guess. Every plan Kaizen produces is well calculated, data driven, and with clear vision.
— Jon Margalit, CEO, Togally
Kaizen conducted extensive market research through interviews, surveys, and panel group discussions to identify the most important factors in our brand and what features in our logo, bottle design and marketing material were most appealing to people in our target group. Kaizen identified and assembled these findings into new positioning for the company, which has resulted in a much clearer market position, a much more appealing consumer response and ultimately higher revenues for Strike Brewing Company.
— Robert Schick, Board Member, Strike Brewing Co.


We think holistically about marketing focusing on growth. We build measurable brand value grounded in real world results. We focus on tangible, measurable results for your business, not creative awards.


Work Smart. Always Improve.